Case Study

Break Squad | KitKat

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KitKat is about enjoying a break. A break you deserve, a break you need, or a break you welcome just for the fun of it.

We developed an activation that brought breaks to people who were stuck on boring or demanding chores, making our promoters – so often perceived as pushy – the bearers of a sweet respite from the routine. Have a break, have a KITKAT

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